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Our Story


Multi-award winning luxury accessories brand Jem + Bea was launched in 2015 by friends Dominique Hughes and Rebecca Da Silva Lima. Unable to find a desirable changing bag on the market when looking for themselves, they set about creating a collection that was both covetable and practical for stylish mothers.

Before launching Jem + Bea, Rebecca designed for Mulberry, Anya Hindmarch and Burberry and Dominique, who has a serious handbag obsession, came from a law background, which gave them the perfect platform to start the brand. 

In keeping with the first style that was brought to market - the now iconic Jemima Bag - each new bag is designed to be modern, fashion-led and luxurious, offering something different, such as a mini clutch, a fresh colour way or a hands-free option. As a wardrobe staple, Dominique and Rebecca believe bags are an indispensable part of your style, identity and personality, so why should a changing bag be any different?

Every season new collections are designed and crafted in premium leathers and materials that they have lovingly hand-picked. Functional details are cleverly worked into the brand’s designs, to create beautiful bags that are durable enough to stand up to the rigours of daily life with a baby.

Baby changing bags. Redefined.

Having a baby brings you joy, laughter and a healthy dose of chaos! Suddenly leaving the house can feel like packing to go on holiday but that doesn’t mean you can’t do it in style. Here at JEM + BEA we have created modern and luxurious changing bags that will make you look and feel great whilst having a pocket and a place for everything.



In the press

"When you need a bag that doubles up as a home for all your baby paraphernalia, shopping turns into a whole new ball game."
— Baby London Style Edit